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SOLD: £8.5m Discount: Super-Prime Outer London

Updated: Aug 18, 2022

Ludgrove has access to the distressed sale of a luxury new-build property in a Super-Prime outer London location.

Luxury new-build property in a Super-Prime outer London location.

Initially marketed at £17m the property is now in the hands of The Receiver and asking £9.9m. We would expect a Buyer to acquire around £8.5m, representing a 50% discount to the original ask. At £8.5m the Buyer would pay c£600 per square foot, a level some 40-50% below where similar properties traded at the top of the market in 2014. With the depreciation in Sterling over the period, foreign Buyers are particularly well placed. By way of an example a USD Buyer enjoys an additional c25% local currency discount versus 2014.

Key Features:

  • Set in 1.1 acres.

  • Leisure Complex

  • Ballroom

  • Swimming pool

  • Wellbeing spa.

  • Media room.

  • Wine and cigar room.

  • Private staff accommodation.

  • World-class golf and tennis facilities nearby.

  • Show home furniture available

If you have any questions on this property or would like to find out more about how we can help you access the Prime London & Home Counties market, feel free to get in touch. As well as executing searches and acquisitions on behalf of Individuals, Ludgrove acts on behalf of large Investors, Family Offices and Institutions.

Fraser Slater

Chief Executive

Ludgrove Property Ltd Tel: +44 (0)207 889 2860



Please Note: This article and our appraisals should only be used as a guide. All numbers are estimates and we advise Buyers to seek their own independent advice before committing to a purchase. For commercial reasons we have redacted sensitive information. Any images are of similar properties.

Biography: Fraser Slater is the CEO and Founder of Ludgrove Property. Prior to Ludgrove Fraser spent 20 years in The City. In the course of his career he was a Real Estate Analyst, the Fund Manager of a £6bn Equity portfolio for USS Ltd and the Founder and CEO of WDB Capital, a London based Fund Management business. In 2008 WDB Capital outperformed its peer group by +52% making Fraser's portfolio one of Europe's best performing Funds during the Financial Crisis. In the same year his Fund was nominated New Fund of the Year by EuroHedge. After leaving The City, Fraser developed property in Chelsea. He started Ludgrove with an ambition to be Prime London's leading Property Buying agency with an emphasis on original research and delivering a highly value-added service to clients.

Disclaimer: Ludgrove Property Limited is not authorised or regulated by the Financial Conduct Authority (FCA) and we do not provide any financial or investment advice.  We recommend that any property investor seeks appropriate professional advice before entering into any contract, and we would also advise that the value of any investment can go down as well as up and that you might not get back what you put in. You may have difficulty selling a property investment at a reasonable price and in some circumstances it might be difficult to sell at any price. We would urge you not to invest unless you have carefully thought about whether you can afford it and whether it is right for you, and if necessary to consult with a professional advisor in accordance with the Financial Services and Markets Act 2000. All information is provided strictly as a guide only, is subject to change without prior notice and does not constitute an offer of investment. The Ludgrove website should not be regarded as an offer or solicitation to conduct investment business, as defined by the Financial Services and Markets Act 2000. Investors who are resident in or citizens of countries other than the United Kingdom may be subject to local restrictions. In particular, no offer or invitation is made to any US persons (being residents of the United States of America or partnerships or corporations organised under the laws of the United States of America or any state, territory or possession thereof), who are excluded from the services offered in this site. The information on this website and our publications has been obtained from sources which we believe to be reliable and accurate, but without further investigation this cannot be warranted.

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